— About Us
About the Company
EPURTURE is an Indian photography, videography & editor platform that connects clients with vetted, quality-checked photographers, videographers and editors. Clients describe their shoot once and get matched with available talent; creators join a curated network with confirmed timelines and on-time payment.
What we do
Match every shoot with vetted photographers across India — weddings, portraits, editorial, fashion and events.
How we work
A transparent, pay-per-lead marketplace — no rigid subscriptions, no guesswork for clients.
What we promise
Quality talent, confirmed timelines, on-time payment and a 7-day backup plan.
Our Founder's Vision
Built by a photographer,
for photographers.
EPURTURE was founded by Abhishek Virendra, a seasoned visual storyteller and the creative force behind IPW Photography. Having spent years scale-building his own photography business, Abhishek intimately understood the industry's biggest barrier to growth: the cost and unpredictability of client acquisition.
He watched countless talented photographers struggle to find clients, while clients simultaneously struggled to find verified, high-quality talent. The bridge between them was broken by rigid, expensive monthly subscription platforms.
Abhishek built EPURTURE to shatter that old model. By introducing a transparent, pay-per-lead marketplace, he engineered a platform where photographers only invest when a real opportunity presents itself. EPURTURE is the culmination of Abhishek's commitment to building a sustainable, thriving, and honest community for visual artists across India.
Education
B.Tech Printing Engineering
MIT Manipal, 2007–2011
MBA
NMIMS Mumbai, 2021–2023
Background
Founder — Glam&Glitz (fashion group)
Founder — Interactive Photography Workshop Pvt Ltd
Founder — Epurture.com
15 years of corporate work experience
Career Coach & Photography Mentor
Get in touch
Whether you are booking a photographer, joining our network, or just saying hello — we are here.
contact@epurture.com
Phone
+91 96067 66511
Phone
+91 96305 28306
Address
EPURTURE (P)11th Floor, Prestige Tech Park,
No 32/2, 34/1, Kadabisanahalli
Bangalore, Karnataka – 560087
Please schedule an appointment prior to visiting the EPURTURE team. As our team operates on a hybrid model (work-from-home and on-field), kindly email contact@epurture.com to arrange your visit.